Air Elite Conference 2025 was held in Athens, Greece
During my internship with BrandExtract, I worked with the team on designing the logo and brand identity for the 2025 Air Elite Network Conference in Athens, Greece. The goal was to create a system that felt distinctly Greek without falling into cliché. The approved concept, Mosaic of Excellence, positions each Air Elite location as a unique tile in a larger work of art, symbolizing the network’s unity.
Note: Some mockups are not representative of real branded material
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Project Type: Branding | Internship
Affiliation: Brand Extract
Programs: Adobe Illustrator
The Logomark
The logo pairs imperfect tiles with a palette of Mediterranean blues and gold. The inverted options allows the logo to be flexible in the context of this short event.
The Concept
Mosaic of Excellence references the art historical greek mosaics, which are not as expected as the marbles or columns. The individual pieces represent the individuals and locations and combine to form Air Elite, a conglomerate spread across many different airport locations.
Event Images
Seeing this concept come to life in Athens. Grateful to be part of the BrandExtract team.
Credit: Air Elite® by World Fuel Linkedin
